Logo redesign - Corporate Identity

Rrauw is a company specialized in coaching other companies and organizations. Rrauw uses a hands-on coaching method to help entrepreneurs scale up their businesses. Rrauw ensures independent and sustainable growth from within the company itself. We wanted to make sure that these aspects and promises were incorporated in the design of the logo and in the new corporate identity by using special letters that are simplified and broken through. A modern and sleek image is created, but the company slogan “Breakthroughs” is also expressed. We used real sandpaper for the business card. This symbolizes Rrauw's abrasive approach and contributes to a striking first impression.


Zustershof 10
6021 MS Budel

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